Chicago Django/Python Blog - Imaginary Landscape

Where Django programming and Google Analytics meet

July 20, 2011 5:54 p.m.

We just recently discovered an issue where a programming decision affected the ease (or lack thereof) of establishing goal funnels in Google Analytics.  What we also discovered was that it was completely avoidable with a little better communicatioin between our Django programming staff and our analytics staff. 

As is typical after a new site launch, we create Google Analytics Goal Funnels to track all conversion opportunities.  In this particular case, the client is a hospital and the funnel is a first appointment request.  We recently upgraded our doctor directory/first appointment system so that it is search engine friendly, which ...

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Updated 07/20/11 @ 05:54PM CDT by brian

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